Purple Innovation, Inc. (PRPL) - Dilution Analysis

Visualizing historical and potential share dilution over time

Dilution Analysis

Medium Risk
Moderate dilution risk
Last updated: April 28, 2026

Risk Assessment Details

Potential Dilution: 223.5% of current shares
Recent Dilution: 1.26% (2 years)
Historical Dilution Factor: minimal recent dilution
Outstanding Shares
110M
Potential Supply
240M
Additional shares possible
Splits
None
Past 2 years

Summary

PRPL currently has 108M outstanding shares. with significant dilution risk as 242M authorized shares could dilute existing holders by 223.5%. The company has minimally diluted shareholders by 1.26% over the past 2 years.

Share Structure Timeline

Outstanding Shares
Total Supply

Historical Data Points

Date Event Outstanding Supply
Apr 28, 2026

10-Q filing | 108.4M shares outstanding

110M 240M
May 23, 2025

S-3 filing: This prospectus relates to the resale of 40,786,885 warrants to acquire shares of Class A Common Stock, the resale of 51,855,291 shares of Class A Common Stock, and the issuance of 40,786,885 shares of Class A Common Stock upon the exercise of the Warrants.

110M 240M
May 06, 2025

8-K filing: Purple Innovation, Inc. issued warrants to purchase 6,557,377 shares of Class A common stock to the Second Amendment Term Loan Lenders and 8,000,000 shares of Class A common stock to SGI, both at an exercise price of $1.50 per share.

110M 69M
May 06, 2025

10-Q filing | 107.6M shares outstanding

110M 69M
Mar 14, 2025

10-K filing | 107.3M shares outstanding

110M 69M
Mar 13, 2025

8-K filing: Purple Innovation, Inc. amended its credit agreement, increasing the term loan facility by $19.0 million and issuing warrants to purchase 6,229,508 shares of Class A Stock at $1.50 per share to the 2025 Term Loan Lenders.

110M 69M
Nov 04, 2024

10-Q filing | 107.5M shares outstanding

110M 69M
Aug 05, 2024

10-Q filing | 107.5M shares outstanding

110M 69M
May 31, 2024

S-3/A filing: This S-3/A filing registers for resale (i) 71,855,291 shares of Class A Common Stock held by selling stockholders, (ii) 20,000,000 warrants to acquire shares of Class A Common Stock by selling warrantholders, and (iii) 20,000,000 shares of Class A Common Stock issuable upon the exercise of resold warrants.

110M 70M
May 07, 2024

10-Q filing | 106.0M shares outstanding

110M 70M
Mar 21, 2024

S-3 filing: This is an S-3 filing for the resale of 71,855,291 shares of Class A Common Stock, 20,000,000 warrants to purchase shares of Class A Common Stock and 20,000,000 shares of Class A Common Stock issuable upon exercise of resold warrants.

100M 72M
Mar 12, 2024

10-K filing | 103.9M shares outstanding

100M 0
Mar 06, 2024

8-K filing: Purple Innovation, Inc. issued 1,500,000 shares of Class A Common Stock to the securityholders of ACTI on March 4, 2024, because a price condition in the Merger Agreement was not met.

110M 0
Jan 23, 2024

8-K filing: Purple Innovation, Inc. entered into an Amended and Restated Credit Agreement providing $61.0 million in debt financing and issued warrants to purchase 20,000,000 shares of Class A Stock at $1.50 per share to the lenders.

110M 0
Nov 15, 2023

10-Q filing | 105.3M shares outstanding

110M 0
Aug 09, 2023

10-Q filing | 105.3M shares outstanding

110M 0
May 10, 2023

10-Q filing | 105.1M shares outstanding

110M 0
Mar 22, 2023

10-K filing | 104.9M shares outstanding

100M 0
Feb 14, 2023

8-K filing: Purple Innovation, Inc. designated a new series of preferred stock called Proportional Representation Preferred Linked Stock (PRPLS) and declared a dividend of one one-hundredth (0.01) of a share of PRPLS on each share of the Company's Class A and Class B common stock outstanding as of February 24, 2023. Each PRPLS will carry 10,000 votes and will be transferable only in connection with the transfer of the underlying shares of Common Stock.

86M 0
Jan 27, 2023

S-3/A filing: Purple Innovation, Inc. files an S-3/A form on 2023-01-27 to offer a combination of Class A Common Stock, Preferred Stock, Debt Securities, and Subscription Rights, up to an aggregate amount of $90,000,000.

86M 0
Dec 27, 2022

S-3 filing: Purple Innovation, Inc. files an S-3 form for a shelf offering of Class A Common Stock, Preferred Stock, Debt Securities and Subscription Rights, with a total proposed amount of $90,000,000.

86M 0
Nov 09, 2022

10-Q filing | 86.1M shares outstanding

86M 0
Sep 01, 2022

8-K filing: Purple Innovation, Inc. entered into a Merger Agreement with Advanced Comfort Technologies, Inc. (ACTI) on August 31, 2022, resulting in ACTI becoming a wholly-owned subsidiary of Purple Innovation, and ACTI securityholders received 8,000,000 shares of Purple Innovation Class A Common Stock, with a potential for an additional 1,500,000 shares based on stock performance.

83M 0
Aug 09, 2022

10-Q filing | 82.7M shares outstanding

83M 0
May 10, 2022

10-Q filing | 82.6M shares outstanding

83M 0
Mar 22, 2022

S-3/A filing: Purple Innovation, Inc. may offer and sell any combination of Class A Common Stock, Preferred Stock, Debt Securities and Subscription Rights up to an aggregate amount of $100,000,000.

66M 0
Mar 16, 2022

S-3 filing: Purple Innovation, Inc. may offer and sell from time to time, in one or more series or issuances any combination of Class A Common Stock, Preferred Stock, Debt Securities and Subscription Rights up to an aggregate amount of $100,000,000.

66M 0
Mar 01, 2022

10-K filing | 65.9M shares outstanding

66M 0
Nov 09, 2021

10-Q filing | 66.3M shares outstanding

66M 0
Aug 09, 2021

10-Q filing | 66.3M shares outstanding

66M 0
May 17, 2021

10-Q filing | 64.6M shares outstanding

65M 0
Mar 11, 2021

10-K filing | 66.3M shares outstanding

66M 0
Dec 03, 2020

8-K filing: Purple Innovation, Inc. reports that approximately 10,900,000 Public Warrants were exercised for approximately 3,400,000 shares of Class A common stock and all Incremental Warrants were exercised; 184,000 Public Warrants were redeemed; after the redemption, as of December 2, 2020, the Company had outstanding approximately 63,877,000 shares of Class A common stock, approximately 568,000 shares of Class B common stock, and approximately 8,500,000 Sponsor Warrants.

64M 0
Nov 10, 2020

10-Q filing | 53.8M shares outstanding

54M 0
Sep 09, 2020

S-3/A filing: This S-3/A filing relates to the resale of 11,826,087 shares of Class A Common Stock by a selling stockholder, with an option for the underwriter to purchase an additional 1,773,913 shares.

18M 16M
Sep 08, 2020

S-3/A filing: This S-3/A filing relates to the resale of 11,826,087 shares of Class A Common Stock by the selling stockholder, with the underwriter having an option to purchase an additional 1,773,913 shares. The filing also discusses warrants and potential cashless exercises.

18M 16M
Aug 31, 2020

S-3 filing: This S-3 filing relates to the resale of 11,740,000 shares of Class A Common Stock by the selling stockholder.

18M 14M
Aug 14, 2020

10-Q filing | 17.5M shares outstanding

18M 2.6M
May 12, 2020

S-3/A filing: This S-3/A filing describes the resale of 9,000,000 shares of Class A Common Stock by a selling stockholder, with an option for underwriters to purchase an additional 1,350,000 shares.

30M 0
May 11, 2020

10-Q filing | 30.3M shares outstanding

30M 31K
Mar 10, 2020

S-3 filing: This S-3 filing relates to the resale of 18,000,000 shares of Class A Common Stock by a selling stockholder and the potential issuance of warrants to purchase 2.6 million shares of Class A Common Stock.

9.7M 21M
Mar 09, 2020

10-K filing | 9.7M shares outstanding

9.7M 0
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