Taboola.com Ltd. Ordinary Shares
Market Cap
1.3B
Short interest (May 15)
1.0%
Net Short (Jun 03 ): -0.1%
Borrow Fee
0.99%
↑ 60.5%
Available Shares
6M
↓ 0.0%
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Company Overview
Taboola is a performance-based native advertising network designed to improve click-through rates and increase monetizable events for advertisers while generating yield for publisher websites. Taboola competes with Google, Amazon, and other advertising networks that display stories and products on websites. The company was founded in 2007 in Israel. It acquired Connexity, a retail advertising network, in 2021, and entered a partnership with Yahoo in 2022, in which it acquired exclusive native advertising rights over Yahoo digital properties in exchange for a 25% equity stake in the company.
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